Questionnaire results

Consumer trend questionnaire results

Below are the numbers of people who gave each answer

About you:

Age:

Under12 0

12-14 4

15-17 14

18-20 3

21-30 2

31- 40 2

40+ 4

Gender: M: 11 F :19

Occupation:

Student 20

Other 10

Nursery Manager 1

Gardner 1

Probation officer 1

Sales assistant 4

Assistant care manager 1

Senior residential social worker 1

Other 1

If student, what subjects are you currently studying?

Media 8

English 14

Health and social care 1

Art 2

Geography 3

French 4

Science 1

ICT 3

Design Tech 1

RE 2

PE 1

Business 4

History 2

Photography 1

Maths 1

Psychology 3

Drama 1

Politics 1

What is your favourite genre? Tick more than one for subgenre

Action 13

Adventure 9

Comedy 19

Crime and gangster 7

Drama 7

Historical 1

Horror 11

Musical 3

Romantic 12

Sci-fi 2

Thriller 10

War 2

Western 2

Other- please specify 3

Cult Classics

Dance

Teen flicks

What is your favourite film?

Matilda 1

Shawshank redemption 1

28 Days later 3

Saw 1

Titanic 1

Mean girls 1

Van Helsing 1

Love actually 2

Dirty Dancing 1

Wicker park 2

Forest gump 1

Man on fire 1

Fight club 2

Hot fuzz 1

The green mile 1

The notebook 1

Dogma 1

Blade 1

Bridget Jones 1

Eternal sunshine of the spotless mind 1

Angus thongs and perfect snogging 1

The Hurricane 1

What character types are in this film?

Villain 18

Hero 18

Flirt 12

Good Wife/Husband 7

Rogue 10

Airhead 3

The clown 5

Popular boy/girl 8

Other 6

Please give an example and the film that this character was in?

Character:

Brad Pitt

Tyler

Bridget

Blade

Jason Bourne

Matilda

Van Helsing

Zombies

The clown

Forest

Amelie

Prisoner

Ruben Carter

Protagonist

Butch

Lennie

Regina

James Bond

Creasy

Josh Harnett

Lindsay Lohan

Film:

Fight Club

Step up

Bridget Jones’ Diary

Blade

Bourne Identity

Matilda

Van Helsing

28 Days Later

Love Actually

Forest Gump

Amelie

The Green Mile

The Hurricane

Fight Club

Pulp Fiction

The Beestel

Of Mice and Men

Mean Girls

James Bond

Man on Fire

Wicker Park

Mean Girls

Do you only see films that conform to this genre?

No I vary my choices 18

Yes I only consume films of this genre 3

I prefer this genre, but I am happy to view other films 8

What age classification are you mostly likely to watch?

U 3

PG 4

12A 4

12 8

15 23

18 17

R18 5

How often do you go to the cinema?

Weekly 2

Once every few weeks 10

Monthly 17

Never- skip next question 1

Do you prefer to go to the cinema when there are promotional offers on at the cinema? E.g. orange Wednesday

Yes I only go when there are promotional offers 2

No, but I prefer to go when there are offers on 14

I am happy to go any time and I am not influenced by these offers 14

Which do you prefer?

American films 12

British films 16

Foreign language films 2

Other 0

No preference 7

Would you be persuaded to make a special effort to see a film if a particular actor/actress was in it?

Yes I would 9

Depends whether I like the look of the film 13

No I wouldn’t 7

If yes, please give an example

Hugh Grant

Johnny Depp

Daniel Craig

Will Smith

Tom Hanks

Jeremy Sisto

Denzel Washington

Elijah Wood

50 Cent

Do you favour a particular institution? E.g. working title

Yes 8

No 20

If so, which institution (s)?

Universal Pictures 5

20^th century Fox 4

Disney/ Pixar 4

Film Four 1

DreamWorks 3

Other (please specify) 1

Momentum Pictures

Which do you prefer?

Independent films 9

Arthouse films 2

Blockbusters 24

Other (Please specify) 0

How likely are you to purchase a film on DVD/bluray/video?

Very likely 14

Likely 13

Unlikely 3

Very unlikely 0

Have you ever downloaded/owned a pirate or illegal film?

Yes 16

No 14